Selling Your Home

Bill Leighty offers a variety of services and marketing options to those with homes for sale.  Our “Five Step” HIGH IMPACT Marketing System has helped hundreds of families in the home buying and selling process.  Let us put our experience and expertise to work for you.

Bill’s Group is dedicated to achieving the highest possible professional standards as well as holding to the highest form of ethical conduct. So, when “You’re Serious About Selling Your Home”, call us. We are eager to serve you and we can get the job done.

Bill’s mission… to provide outstanding service and to enthusiastically deliver creative, competent, and professional real estate services in an environment of integrity and trust, while maintaining a balanced life and hopefully having some fun along the way.

Here is how you benefit

Experience Can Make the Difference in getting your home Sold!

Bill Leighty and members of his group have advanced training in marketing Tulsa homes for the highest possible price and in the shortest possible time.  Both Buyers and Sellers can benefit from that training and experience through a well organized and planned marketing approach that leaves no stone upturned.

Implementation of our Marketing Plan

Our Team is On the Go… Making Things Happen

When it’s time to to market your Tulsa real estate for sale, it’s important to choose a Tulsa Real Estate Agent who is experienced and knowledgeable in marketing, advertising, promotion and negotiations.  Choosing the right Tulsa REALTOR®, can make the difference between confusion and smooth sailing.

That’s why each year, people just like you call on us when they have real estate needs.  To maintain your trust we will strive to continually earn it by providing the highest level of service possible with an earnest sensitivity to your needs and your expectations.

Our group is dedicated to achieving the highest possible professional standards as well as holding ourselves to the highest form of ethical conduct.  So, when “You’re Serious About Selling Your Tulsa Home”, call us.  We are eager to serve and assist you with your Tulsa real estate for sale, and we can get the job done.

Seller services

It’s all about the details

Choosing the right REALTOR to sell your home can mean the difference between confusion and smooth sailing. For the past 30 years Bill’s award-winning marketing strategies have helped hundreds of Sellers sell their homes.

When you need to sell your home, trust an experienced professional with a strong track record.  Please let us know if your have questions or concerns about special areas of interest or concerns that we may not have covered here.  Our goal is to serve in a fashion that meets both your needs and your expectation in addition to successfully marketing your home.

Bill offers a variety of services and compensation options to Home Sellers in the Metropolitan Tulsa Area. His “Five Step” HIGH IMPACT Marketing System has helped hundreds of families in the home buying and selling process. Let Bill put his experience and expertise to work for you.

Our Team is On the Go… Making Things Happen

When it’s time to sell your home, it’s important to choose a Real Estate Professional who is experienced and knowledgeable in marketing, advertising, promotion and negotiations. Choosing the right REALTOR®, can make the difference between confusion and smooth sailing.

That’s why each year, people just like you call on us when they have real estate needs. To maintain your trust, we will strive to continually earn it by providing the highest level of service possible with an earnest sensitivity to your needs and your expectations.

Bill’s Group is dedicated to achieving the highest possible professional standards as well as holding ourselves to the highest form of ethical conduct. So, when “You’re Serious About Selling Your Home”, call us. We are eager to serve you and we can get the job done.

Pick your REALTOR… before you determine a listing price

Here is an analogy to consider:  Let’s say you have not been feeling well. You have experienced severe chest pains over the past month or so every time you exert yourself. You decide to consult three or four heart specialists and they each give you a different diagnosis. Are you going to become the patient of the Doctor who says you are in the best health? Or will you become a patient of the Doctor who has the best track record of DIAGNOSING and treating heart disease?

The most critical error a seller can make is to shop for a REALTOR® who convinces them that they can most closely achieve their desired selling price. That is absolutely the wrong approach to take if you want to be successful and it is also precisely why some homes on the market will never sell at their current listed price.
Let’s face it, REALTORS do not guarantee the selling price, that is a negotiated matter between the Seller and the Buyer. And the REALTOR is not going to buy your home. That is why you should be most concerned with hiring a real estate professional who will tell you what you need to know, not just what you want to hear.
If you make your listing decision based on price you are likely to pick the wrong Tulsa real estate agent for the job. No phase of a residential marketing program is more important than the listing price strategy. If the listing price is wrong, then hiring an agent with 50 years of experience, or spending $100,000 for advertising will have little or no impact on getting the home sold.

You’re a REALTOR®. The Sellers have insinuated they are looking for the broker who can get their price. Your listings are a little low this month. Or perhaps there is a listing contest, or maybe you are just highly competitive, or maybe you are new in the business. The point is that we have seen even the most successful top producers in the industry take properties that are vastly overpriced just to get the listing.

It’s not fun having your house on the market. So, if you are truly motivated and NEED to sell your home, save the pricing strategy until after you have selected the real estate professional. You will be best served by not even tempting agents to discuss price until that decision has been made. Ask questions of any potential Tulsa listing agent.

Are they full-time, do they have a strong track record, references from past clients and customers? Are they part of a “world class” referral network, do they utilize the latest technology? Do they have a “Broker’s” license? Are they professional, committed, computerized, experienced, equipped, involved, informed, available, prepared, competitive, motivated and honest? Well, we are all that and much more!

A Successful Listing Price Strategy is key to success

Pricing your Home to Sell.

First let us examine the best way to get the WORST price for your Tulsa home. Over price it in the beginning. Then List your property By Owner, or with a real estate professional who has enough time to take an “over-priced listing. There is no substitute for a well-conceived and thorough Value Analysis and Listing Price Strategy, for your Tulsa home and there is no charge or obligation for this service.

When a home’s listing price is right, Buyers get involved quickly and Sellers gain a competitive advantage which can possibly even lead to multiple offers. Use the paradox of price to your benefit. If you have the will to set a compelling price, the reaction of the marketplace will amaze you.

If on the other hand you give in to the temptation to “over-price” your home in the hopes that someone will pay it, you are certain to be disappointed with the results. Qualified Tulsa Home Buyers and their REALTORS® are likely to have been looking in your area and waiting for a suitable house at an appropriate price. If your home is properly priced it is possible that it may sell very quickly. If not… it could sit there for months.

An over-priced Tulsa home for sale can go stale after the important first few weeks when the home is new on the market and getting the most exposure. Then, when the price is adjusted at a later time, the house is often overlooked because first impressions are lasting. Overpricing costs in terms of money but also in disappointment and missed opportunities.

If the listing price is too high, Buyers will simply reject the property and move on. In most cases the approach “let them make a offer” just won’t work. Buyers do NOT want to offend anyone. Competitively priced properties encourage reasonable offers, pleasant negotiations and a smooth closing. Over pricing your home usually leads to disaster.

The market value of Tulsa homes or of any residential real estate is, like many other things a simple matter of supply and demand … nothing more, nothing less. The magic moment arrives when a Buyer says, “I will pay X Dollars, and a Seller says, “I accept”. So, it is the “invisible hand” of the market that ultimately determines the sale price you will achieve.

Today’s Tulsa home Buyers are usually well informed and select homes by comparison shopping. They are routinely aware of subtle differences in features and values. In their eyes, your price must be justified in comparison to other Tulsa Real Estate for sale.

Special Note of Caution.

The selection of a listing agent to serve you should be based on their service, fees, and reputation, not on the estimate of market value. As we like to say, we are not here to bring you the “good” news, and we are not here to bring you the “bad” news. We are just here to bring you the news and we are not about to start lying now.

After all its only human nature for Sellers to see their properties through rose colored glasses or even to have unrealistic expectations. It is also human nature to want to tell people what they want to hear, even for real estate professionals.

For the best results, encourage your real estate professional to be completely candid, especially about the price. Implying that the Listing is going to the Broker with the highest estimate of value is the wrong message to send and will certainly backfire in the end. Seek a completely impartial and objective value analysis.

Consider these Factors That Influence Sales Price

Things you cannot control

  • Location and Market Conditions
  • Recent Comparable Sales
  • Mortgage Interest Trends
  • General Economic Climate in the Community

Things you can control

  • Listing Price
  • Terms Offered
  • Condition of the Property
  • Ease of Showing
  • Marketing and Promotion

Factors that do NOT influence price

  • How much you PAID for the Property
  • How much you WANT for the Property
  • How much you NEED for the Property
  • The Value of OVER improvements

The Comparative Market Analysis – It’s Free

Taking all the above factors into account, the Tulsa Metro Tulsa Realty Group will prepare a comparative market analysis of your Tulsa home to reflect the current market conditions of your property and it is free to you. It includes an examination of your property as well as a study of competitive properties currently on the market or pending and those that have recently sold or expired.

Call us today for your FREE “Comparative Market Analysis. Reach us at (918) 605-5529. 

Staging Your Home

Preparing your Home for Sale

…is a very important step to get the highest possible price in the shortest possible time! Because the way you LIVE in a home is not the same way you “stage” your home when marketing it to the public. Would you try to sell an automobile that was filled with trash, children’s toys, and needed a wax job? Certainly not, and you need to be critically aware of how prospective buyers will look at your home.

If you retain Bill as your REALTOR®, he will be making very specific recommendations about what you can do to enhance the marketability of your Tulsa home.

Bill will provide a detailed analysis of what is needed

  • In the way of cleaning and minor repairs
  • To help you provide that lasting first impression
  • To economically improve the exterior and landscaping
  • To produce an exciting interior decor by proper “staging”
  • To properly LIGHT the home for maximum effect

Redfin asked for Staging Tips and Bill Leighty Answered

Redfin asked us for a home staging tip. Check out #7 in the article we were featured in: 10 Home Staging Tips for Sellers | Redfin then review the rest of Bill’s recommendations on how best to stage your home for sale.

Hints to help enhance your home’s marketability.  These recommendations will be based upon years of practical experience, a full knowledge of what most influences buyer’s decisions and what the competition is offering. These subtle but important efforts can pay off handsomely for you!

The Home Enhancement Formula

Show and Sell. It is all about maximizing the positives and minimizing the negatives. If you have dead limbs or shrubs, remove them. If you have wonderful views… make sure you can see them. Accentuate that which attracts and hide (not cover-up) which distracts.

One of the most frequent objections heard by Tulsa real estate agents is probably “the house seemed so dark.” You must do everything, we say again, EVERYTHING possible to show your property under the most favorable lighting conditions.

Try to achieve a light, fresh and airy appearance; particularly if you have dark walls, woodwork, floors or carpeting. Open every blind and drape in every room. Try to get as much natural light into the house as possible.

Utilize interior lighting to the extent possible. Cozy lamp light and other indirect incandescent lighting is preferred over ceiling and or florescent lighting. Keep window coverings open and key lights on even when you are away. You never get a second chance for a good first impression and if a prospective Buyer is following along as you or a REALTOR is opening blinds and turning on lights, you have lost the opportunity AND the initiative.

Good Advice for Sellers

In conclusion we think it’s safe to say that having a home (particularly an occupied home) on the market is not one of life’s most pleasant experiences. The key to minimizing this inconvenience is to sell the house as fast as possible. The homes that sell quickest are those that are reasonably priced, clean, well-maintained and have an up-to-date decor.

Checklists to Help You Plan Needed Projects

The checklist below is provided to help you think of things you can do to enhance the marketability of your home. Do not be over-whelmed by it as nobody expects everything will be done. Just be advised that these are some of the things prospective Buyers will be looking at.

  • Lawn fertilized, mowed & edged
  • Landscaping updated
  • Plants & trees pruned
  • Dead shrubs removed / replaced
  • Clutter & debris removed
  • Fence repaired
  • Pool, spa, lawn furniture cleaned & repaired
  • Spruce up front door, entry & welcome mat
  • Tools & equipment stored and out of sight
  • Doorbell working
  • Potted plants on steps
  • Polish brass & hardware
  • Replace old house numbers
  • Windows washed (inside and out)!  Very important
  • Repair damaged glass & screens
  • Repair storm windows & doors
  • Secure loose guttering / downspouts
  • Repair garage door
  • Repair leaking faucets
  • Remove standing water / yard or paved surfaces
  • Remove personal items & drugs
  • Leaky faucets repaired
  • Hardware polished
  • Tub & tile caulked or re-grouted if needed
  • Broken or missing tiles replaced
  • Guest towels out
  • Vanities cleared of clutter
  • Replace worn shower curtains and Rugs
  • Carpets cleaned or replaced
  • All hardware in working order
  • Replace bad outlets and switch plates
  • Windows & mirrors cleaned
  • Lamps & lighting working
  • Plants healthy & cared for
  • Shades / drapes / blinds working
  • Remove or hide guns or other weapons
  • Repair leaky faucets
  • Clean everything thoroughly
  • Appliances cleaned & working
  • Counter Tops cleared of clutter
  • Cabinets cleaned & organized
  • Missing knobs / handles replaced
  • Stuck door / drawers repaired
  •  
  • Closets neat & organized
  • Excess furniture / clutter removed
  • Show Maximum floor space
  • Consider new bedspreads
  • Storage neatly arranged
  • Excess storage / clutter removed
  • Floors swept & cleared
  • Tools neatly arranged
  • Drains cleared
  • Musty odors removed
  • Handrails secure, cobwebs removed
  •  
  • Open drapes and blinds, turn on the lights
  • Freshen the air, make the beds
  • Carpet vacuumed, Floors mopped
  • Sinks and counters cleared, laundry put away
  • Trash emptied, TV’s & Radios turned off
  • Garage door closed
  •  

Some Do’s and Don’ts to Consider

Do try to maintain your home in immaculate condition.

Do NOT allow any prospects into your home without a REALTOR. Ask them to make an appointment through the listing agent.

Do try to cooperate with REALTORS who want to make appointments to show your house. Try to be flexible. Last minute appointments result in quick offers from busy prospects more often than from buyers who appear to have all the time in the world.

Do NOT get drawn into a discussion with prospects or any other REALTORS about the listing price or terms of sale. Refer them to your real estate professional.

Do try to vacate the property during all showings. Prospective buyers do not feel comfortable making comments in the presence of sellers. REALTORS need feedback to uncover and overcome potential objections.

Do NOT apologize for the appearance or condition of your house. REALTORS are trained to handle and overcome objections.

Do store prescription medications, jewelry and other valuables out of sight.

Do NOT attempt to discuss the sale of any personal property until after the Contract for Sale of Real Estate has been fully negotiated.

Do try to freshen and add warmth to your home’s atmosphere. Consider the use of fresh-cut flowers in several rooms.

Do confine or remove pets during showings. Many prospective buyers are either afraid or allergic to them.

Consider these Factors That Influence Sales Price

Things you cannot control

  • Location and Market Conditions
  • Recent Comparable Sales
  • Mortgage Interest Trends
  • General Economic Climate in the Community

Things you can control

  • Listing Price
  • Terms Offered
  • Condition of the Property
  • Ease of Showing
  • Marketing and Promotion

Factors that do NOT influence price

  • How much you PAID for the Property
  • How much you WANT for the Property
  • How much you NEED for the Property
  • The Value of OVER improvements

The Comparative Market Analysis – It’s Free

Taking all the above factors into account, the Tulsa Metro Tulsa Realty Group will prepare a comparative market analysis of your Tulsa home to reflect the current market conditions of your property and it is free to you. It includes an examination of your property as well as a study of competitive properties currently on the market or pending and those that have recently sold or expired.

Call us today for your FREE “Comparative Market Analysis. Reach us at (918) 605-5529. 

Marketing Your Home

Elements of Bill’ Leighty’s “High Impact” Marketing Plan

When it comes to Marketing Your Tulsa Home, Bill’s “High Impact” program is a tried and proven one. The plan was developed from studies and surveys made by the REALTORS NATIONAL MARKETING INSTITUTE, an educational, marketing, and merchandising association of REALTORS and sales associates. It is based on the experiences of the most highly successful brokers in the country.

Bill markets your home…

Does Advertising really produce results?

We know from experience that advertising does not typically sell your home…people (REALTORS®) sell real estate. There are many ways of merchandising your home; newspaper and magazine advertising are just a few. Contrary to what most people think, newspaper advertising is not a major source of clients.

Newspaper advertising’s goal is to make the phone ring. Some houses will draw more calls, so we may use them more often. We are just like the retailer who has specials to get customers into their store so that they will consider the rest of the merchandise.

Many times, we have several similar houses and try to not advertise them on the same day, because a caller is really a prospect for all of them. By running each house at a different time, we give each owner more coverage.

Bill markets your home…

The Adoption Process

Elements of Bill’ Leighty’s “High Impact” Marketing Plan

Selling a single-family home is typically not an overnight process. There is a selling cycle or an “adoption process” which most buyers go through before making the decision to purchase. Only after prospective buyers have gone through the entire process do they achieve the comfort level necessary to make an offer and begin negotiating. From experience and training. Bill has learned how to recognize the various stages of this process and how to help buyers reach that comfort level; and it goes far beyond just trying to overcome objections.

In this first phase of the process we attempt to create an awareness and interest in the real estate community and buying public through our marketing efforts that your home is available. Through proper pricing and “staging” we try to pique their curiosity enough to get them into the home.

A leading researcher has concluded that we all go through life attempting to satisfy our needs in a particular order, beginning with the need for survival and security and leading to need for social acceptance and self-esteem. From experience and training, Bill has learned how to discover buyer’s needs, motivations and “hot buttons” through the skillful use of probing questions. He is then able to demonstrate how your home’s assets and attributes meet those needs.

Perhaps the most misunderstood, underrated, and neglected skill in home selling is the ability to overcome fears and objections. It is, so to speak, what “separates the men from the boys” or more appropriately what separates the proven real estate professional from the average agent.

There are very specific methods for overcoming objections which can only be “learned” by devoted students through years of practice and experience. Bill has that experience and the expertise to successfully overcome a buyer’s fears and objections.

After establishing an emotional attachment to a home, most buyers look for facts or reasons which will support and justify their interest and attachment on a more intellectual basis. They want to feel confident that their purchase Is a good investment, that it will a have good resale value.  They need to sort out if it is truly better than the other homes they have seen.

In other words, they want to feel the purchase “makes sense”, that it is “the logical choice”.  Bill knows how to assist buyers is reaching that comfort level necessary to proceed with a purchase.

It’s the bottom line in real estate. Even sophisticated, experienced, and serious buyers need to be counseled toward a decision. Buyers need answers to countless questions, not only on your property, but on technical matters such as financing, payments, insurance and inspections.

Bill has the answers needed to satisfy buyers and earn their commitment. When Bill commits to marketing your home, you can be confident that prospective buyers will be in the hands of professional, dedicated and qualified real estate professional who is skilled and up-to-date on the market, and who knows how to close the deal.

Home Inspections

Things about Home Inspections a Seller needs to know

Buyers pay for inspections… Sellers pay the price

It’s easy to see how some could say that the idea of “Buyer Beware” is now more accurately stated as “Seller Beware.”  In this age of consumer rights and advocacy it is therefore important for sellers to know what to expect when they sell their home.

It is likely that once your home goes under contract… it will undergo a series of rigorous inspections which will most likely discover some problems and perhaps even some defects.  Your interests will be best served by being prepared for these inspections and developing a strategy in advance for dealing with the results of these inspections.

Begin by studying the material below and making an honest assessment of the condition of your property, then work with an experienced REALTOR® to determine the best approach in handling any potential problems.   If you know of existing problems with the structural elements of your home, or possibly termite infestation or damage, you might want to consider getting your own inspections before you put your home on the market.

Sellers need to understand Buyers rights

Like most REALTORS® we encourage all our Buyer clients, customers and visitors to seriously consider the benefits of home inspections. Most everyone in real estate has heard of or even experienced the horrors of undiscovered defects in residential properties.

Considering the potential risks, Buyers believe money invested in home inspections is well spent. They typically hire professionals and look for the best. The home inspection industry has made a great deal of progress over the last 10 years in helping insure to the extent possible that Home Buyers are protected from all but the most obscure of latent or inherent defects.

The “Contract of Sale” used by most REALTORS® in the Tulsa area provides Home Buyers with the opportunity to perform numerous inspections of the physical characteristics of the property. Home inspections in Tulsa are typically arranged by and paid for by Buyers.

If a potential buyer is dissatisfied with the results of certain inspections, the “contract” allows Buyers to exercise a Ten (10) Day Cancellation and Release of Contract.

TYPES OF INSPECTIONS:

By law, most Sellers of residential property in Oklahoma are required to complete a disclosure or disclaimer statement detailing their knowledge or lack of knowledge about the condition of the property.

Sellers are required to deliver this form to potential Buyers “before” a contract has been accepted. If Sellers are aware of defects, they must be disclosed in this document.

During the 10-day Inspection and Review time period, Buyers have the opportunity to satisfy themselves about the flood, storm water runoff and storm sewer backup history of the property. This information may be obtained from the U.S. Corps of Engineers and from the Mayor’s Action Center, 596-2100.

If Buyers are funding their purchase with a conventional or FHA mortgage, their lender will also require a flood certification which will be ordered by the Lender’s Closing Company. Unless the property lies in a flood zone you typically do not see this document until closing.

As a Seller, you can call either of these agencies but be prepared to give them the following information. The legal description of the property (lot, block, and addition), the address of the property, your name, phone number, mailing address, and fax number if applicable.

If you do not have the legal description, Bill will provide it for you or you can contact the county courthouse at 918-596-5000 and ask for Land Records to gain this information.

When calling the Mayors Action Center, ask them for a flood plain inquiry, so that they know exactly what you need.

The turnaround time for a flood plain inquiry is 5-10 days, and the service is free. If you need it quicker than that, call the Corps of Engineers Flood Plain Management Services, 669-7197 and give them the same information. The fee is $25.00 and in most instances the turnaround time is only a day or two.

Buyers can have the roof, it’s structural members, roof decking and cover (shingles, tile, slate) inspected to determine the remaining life expectancy and any existing flaws or defects.

Lenders require that Homeowners casualty insurance be in place to protect the property against loss. Buyers are encouraged to satisfy themselves during the first 10 days that such coverage is available at acceptable premium rates and terms.  If you are concerned about the remaining life of your roof, you may want to have a professional examine it and assess its condition and age.

A range of environmental inspections are available for buyers to determine any potential risks including, but not limited to soil, air, mold, hydrocarbon, chemical, carbon, asbestos, and lead-based paint.

The presence of MOLD seems to be of concern recently. You will find A Brief Guide to Mold, Moisture, and Your Home and Mold Remediation in Schools and Commercial Buildings on the EPA’s Web Site. If you suspect that any part of your property is affected by mold, get out ahead by determining what remediation efforts might be needed to cure it.

Sellers are generally not required to make disclosures about so called “psychologically impacted property”, unless requested by Buyers in writing. This would include Megan’s Law and determining if any known or registered sex offenders live nearby.

It would also include questions to determine if anyone had ever died a violent death in the property or from the aids virus or similar issues.  If you are aware of these kinds of property history, be prepared to answer the questions honestly.

The “structural” inspection is most often performed by a professional engineer registered in the State of Oklahoma. The engineer performs a visual study of the structure to ascertain the general structural condition of the property and the existence of any structural defect.

Elements typically included in the structural inspection are chimneys, external foundations and footings, interior slab foundations and basements, framing and load bearing components, roof structures and mechanical ducts.

Typically called the “EMP” (electrical, mechanical & plumbing) or working component inspection, this inspection attempts to determine that all fixtures, equipment and systems relating to plumbing (including sewer/septic system and water supply), heating, cooling, electrical, built-in appliances, swimming pool/spa, sprinkler systems, and security systems are in normal working order, ordinary wear and tear excepted.

This inspection is required by all Lenders but should never be bypassed by anyone, even by cash buyers. Properties are expected to be free and clear of “visible infestation or visible damage” from wood destroying organisms including termites but also “fungi or water damage.

This Inspection is defined by the Standards of Practice that are prescribed in the Oklahoma Home Inspection Law for Licensed Home Inspectors inspecting properties.  In many cases, Tulsa home buyers want more items to be inspected than strictly provided therein.  The license requirements for Home Inspectors in Oklahoma does not provide for specialized knowledge as required by experienced Buyers.

Items included in the Oklahoma Home Inspection are evaluated by the inspector to see if they are in “Normal Working Order”.  There are general limitations and exclusions that are shown in the Standards of Practice.  The Inspector may (in accordance with the Customers’ circled choices shown on the Inspection Agreement) inspect and report more or less than the proposed Standards of Practice as listed.  There are clear limits concerning the items a Licensed Inspector is expected to evaluate and the extent of operation to which a particular item is inspected.  For a more detailed explanation of this inspection we suggest you contact a firm who offers it.

Something Else to Consider

Real estate professionals are NOT considered experts when evaluating the physical condition of properties and are not usually qualified to conduct Home Inspections. However, many real estate professionals are experts in determining how a property’s value is affected by its location, it’s general condition, it’s floor plan, as well as other non-physical characteristics.

Do not under-estimate the benefit of having an experienced real estate professional advise you on issues which can adversely affect values just as much if not more than physical defects.

Negotiating and Closing…making the deal and getting it done

Bill Leighty commits to the following:

  • Skillfully represent you in all aspects of negotiations including offers and counter offers
  • Keep you up-to-date on current market conditions and activity
  • Provide you with input on current financing options
  • Ensure full compliance with disclosure laws and ordinances
  • Be a diplomatic yet tough and demanding negotiators working for you
  • Present and explain all offers and counter-offers to you immediately
  • Review every clause in the contract with you so you understand it fully
  • Provide complete buyer qualification information
  • Provide a detailed net sheet reflecting your estimated expenses and proceeds

Bill Will Also:

  • Ensure that you have received copies of all relevant documents
  • Be certain that the buyer’s deposit is placed in escrow
  • Ensure that the buyer’s loan application and approval is on track
  • Be present for all inspections and keep you informed of the results
  • Meet the appraiser at the property to answer questions and provide comparable sales data if needed
  • Make sure that all contingencies are met and removed within the time limits provided in the contract
  • Make sure the abstracting and title examination is ordered and received
  • Ensure that all closing documents are ordered and drawn
  • Coordinate delivery of the proceeds and deed
  • Handle all the details
  • Stay in touch with you so you know what is going on at all times and where we are in the closing process
  • Show you consideration because we know that it is not always easy to have your home on the market
  •  

Bill’s Pledge of Performance

As your Tulsa area real estate listing agent, we pledge that under the terms and conditions of our Exclusive Right To Sell Listing Agreement, we will work diligently on your behalf to sell your home for the highest possible price, in the shortest possible time, with the least possible inconvenience. This is our commitment to provide you with the very finest in Tulsa real estate representation and services.

We will help you establish a realistic, competitive listing price based on current factual market activity. We will implement a customized marketing and advertising program designed to achieve maximum exposure and get as many buyers as possible into your home until it is SOLD. We will develop recommendations for repairs and or improvements that will enhance the marketability of your home, maximize its appeal to prospective buyers and insure that it competes favorably with other homes on the market.

We will place a distinctive yard sign on your property. We will submit your home to the Multiple Listing Service. We will hold “open house” for both the public and the real estate community. We will attempt to attract out-of-town buyers through our exclusive referral network and internet resources. We will keep you advised of any changes in the real estate or interest rate markets which could favorably or adversely affect the sale of your home.

We will prepare a fact / information sheet detailing the many features and benefits of your home for distribution to prospective buyers. We will follow-up with all REALTORS and prospective Buyers who have expressed interest in your home and provide you with timely and informative feedback. We will eliminate unnecessary inconvenience to you by evaluating and qualifying prospective buyers to the extent possible to make sure they are financially capable of buying your home.

We will provide periodic progress reports on our efforts. We will employ our expert negotiating skills to help you achieve the best possible price, terms and conditions. We will provide seven day a week service to insure that all buyer leads are handled promptly. We will review and explain all documents to you. We will carefully monitor and oversee the transaction to a successful conclusion. We will never forget that we represent YOU, the Seller.